How our game show could be converged

Distribution-
To maximise the awareness and viewing of our gameshow it should be distributed through as many media as possible. Doing this would also allow a larger variety of audiences to view the show as people with different interests use different media predominantly. The original distribution of the television screening on at the evening slot restricts the viewing opportunity for the show and therefore restricts th number of people, and the type of audience that see it. There are many ways to overcome this and embrace didgital distribution. For example, the very popular BBC iPlayer presents a chance for people to view shows that were on at inconvinient times for them, and watch it multiple times within the allotted period explained on the website; it is possible to view programmes that have been broadcast witihin the last 7 days, after this time is up it is removed from the website. So that is a path our programme could take. Also, similarly to other popular gameshows such as The Cube, our gameshow could have it's own official website. This website could provide a multitude of features other than simply viewings of the show, for example, downloadable content for your computer or backstage interviews with contestants and the hosts, Jedward.


Finally, a very popular way of distributing gameshows are applications for smart phones and i-Pods. These not only act as a form of distribution but also presents itself as a marketing opportunity as people will share the game with their friends who then may get the application or be curious as to what the show is like and plan to watch it on television or the internet.


Marketing-
I think a successful way of marketing in the technological time we live in, would be to place advertisements on popular websites. Foe example, we could have them at the beginning of videos on Youtube. Also, accounts could be made on social networking sites with photos and news for people to see and gain their interest in the show.


Exhibition-
The gameshow would be shown in the prime time slot on weekdays when families are sitting down with their meal in front of the television. Although, as mentioned above, this is not the only method through which people could view the show, thanks to the convergence of various technologies, there would a wide range of opportunity to access the programme.